BALLENA PIER: DRAFTING PACKET
AutoCAD, Master Planning, Production Design, Themed Concert Venue
Solo Project
SCAD Production Design Senior Capstone | Spring 2024
A once run-down oceanside pier has come back to life after an unusual discovery below the surface was made. It was found to be home to a massive North Atlantic Right Whale skeleton which overtime had fostered a new ecosystem of algae that glowed from the sound waves coming from boats above. The Ballena Tour Company took this as an opportunity to expose the public to this magnificent site, offering submarine and free diving tours to those seeking a new way to experience live music.
Ballena Pier is a concert venue that aims to augment the live entertainment experience for the modern era by placing guests at the center of themed environments, from the moment they step onto a pier straight out of a postcard through to the end of the encore under the sea.
The venue features two distinct levels, with the top floor being the pier containing food & beverage and merchandise opportunities, and the bottom being the undersea concert space. To move between these levels, guests may take a “Submarine tour”, a submarine-shaped elevator that works similarly to that of the Rising Tides bar on Royal Caribbean’s Wonder of the Seas ship. Much of the Pier’s design is inspired by old postcards of northeastern boardwalks, as well as my own taste in music and affinity for quirky kitschy humorous elements.
